marketing

February 17, 2015

The Power of Social Influencers

There is nothing like the power of social influence. Good social influencers can help your campaign reach your audience, leverage your brand, gain new followers and […]
March 2, 2015

4 Steps to Creating a Brand Ambassador Program

As it relates to marketing, the term “low hanging fruit” is often used to describe your best channel for revenue with the least amount of work. […]
May 22, 2015

What’s in a Brand?

With six million companies in the United States and over $500 billion spent on advertising each year, that’s a lot of competition for getting a slice […]
June 23, 2015

Business and Social Media: Picking Your Platform

As a business, having and maintaining a social media presence is crucial to remaining visible to potential customers, keeping track of current trends and building your […]
August 12, 2015

How to Craft Your Sales Copy

Knowing how to write persuasively for your audience is key in making sure your business properly portrays your services. Every customer should clearly see what you […]
August 14, 2015

Do You Truly Know Your Audience?

Market research is fundamental for brand growth because it provides the customer insights you will need to develop better marketing plans. However, most companies base their […]
December 8, 2015

8 Great Ways to Track Your Social Media ROI

As a business owner, the push to use social media as an extension of your marketing and branding efforts is more prevalent than ever. Although the […]
March 1, 2016

How Your Business Can Gain Customer Loyalty

Running a business can be complicated, but keeping your customers satisfied can be even trickier. Creating incentives such as loyalty programs can work to your benefit […]
April 25, 2016

Get Your Marketing Focused on Voice Search

Unless you’ve been ignoring online marketing, you should know your website needs to be optimized for mobile to compete in today’s digital market. As more and […]