blog

Blog

News and Marketing Insights

News and Marketing Insights

Tactical Testimonials to Build Your Brand

When marketing your business, one of the most effective strategies is word-of-mouth referrals. These can also translate into testimonials from customers who are pleased with your product or service and want to share their experience with others.

Continue Reading

Best Practices: Hosting a Flawless Webinar

Webinars are an effective component in a comprehensive marketing strategy. An excellently produced webinar can position your company as an industry-wide expert, generate new sales leads, and solidify relationships with existing customers. Webinars are inexpensive, easy to create and convenient for both presenters and attendees. We recommend the following best...

Continue Reading

Dominate Competition by Building Brand Authority

Having an online presence is an important aspect of building a strong brand. Positioning yourself as a credible source through engaging and relevant content helps others view you as an expert while gaining results-driven opportunities to increase revenue. These experts are considered content authorities, because they have gotten enough traction...

Continue Reading

Our DNA Just Morphed in a Very Good Way

We believe in evolution. At least as it pertains to decision makers and brands. With a more succinct name and a rockin’ new logo, Connect is proud to say that we have “leveled up”. Plus, right here in Jacksonville, we’ve added Rachel Cardy to our team as Lead Project Manager. With more than 8...

Continue Reading