blog

Blog

News and Marketing Insights

News and Marketing Insights

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Big Changes on the Horizon for Social Media — Are You Prepared?

As a business, staying on top of your social media is not a choice, it’s a necessity. Understanding the rules of engagement is crucial in ensuring your visibility and high levels of user engagement. Going forward into 2015, there are significant changes that will be instrumental in the way you...

Continue Reading

Is Your Brand Evolving?

The success of any business relies heavily on your brand image and identity. Every good brand has a personality of its own that tells a story that engages your audience. It’s good to think of a brand as a style which continuously evolves over time to match the current trends....

Continue Reading

Emerging Brand: Food Fit for Fido

In this economy, some businesses are getting hit hard. So when our food manufacturing client came to us with the prospect of possibly closing down one of their two factories, we put on our bibs and went to work to see if there might be a better option. This, by...

Continue Reading

Referral Portal: More Than a Marketing Tool

Here at The Connect Agency, we find our clients’ unique advantage. And 21st Century Oncology’s truth is that they are a comprehensive cancer center, offering medication, radiation and surgery. (Most cancer centers offer a single specialty.) And even though 21st Century Oncology was getting a good number of patients referrals...

Continue Reading

Our DNA Just Morphed in a Very Good Way

We believe in evolution. At least as it pertains to decision makers and brands. With a more succinct name and a rockin’ new logo, Connect is proud to say that we have “leveled up”. Plus, right here in Jacksonville, we’ve added Rachel Kuncicky to our team as Lead Project Manager. With more than...

Continue Reading

New Product Line Launch Strategy

Clorox was looking to enter the natural & organic market. They created a new brand of cleaners called GreenWorks to launch in the grocery channel, specifically Publix, and needed a retailer promotion to drive testers into the market. We partnered with Publix to role out an end-cap promotion for the...

Continue Reading